Marketing Partnership Opportunities
Who can I reach by partnering with Merrimack Athletics?
-Merrimack College, located in North Andover, MA is an
independent, Catholic institution with approximately 2,500 enrolled
students.
-Men’s Hockey competes as an NCAA Division I program and is a
member of the Hockey East Conference, the premiere college hockey
conference in the country, attracting thousands of fans to each
game and a national media following.
-The Warriors sponsor a total of 16 NCAA sports, with 15 competing
as NCAA Division II programs in the highly competitive Northeast-10
Conference.
-Over 20,000 active alumni live and work in the greater Boston
region
-Merrimack’s official athletic website attracts over 40,000
visitors monthly
-All Men’s Hockey games are broadcast on ESPN Radio 1400,
and all hockey, football and basketball games are webcast via
merrimackathletics.com
-J Thom Lawler Arena hosts Merrimack Hockey, year round youth
hockey activities and additional special events attracting over
125,000 fans annually
-The Merrimack College campus hosts numerous conferences, special
events, performing arts shows and other activities on an annual
basis
Partnership Opportunities
Merrimack Athletics is committed to creating impactful opportunities for its marketing partners to assist in furthering their goals. Merrimack is open to a variety of marketing and promotional initiatives specifically designed to create value for each partner.
-Branding via signage, in game promotions, program
advertisements, radio and webcast commercials, public address
announcements, electronic message boards
-Driving customers to your business via website traffic, special
offers to Merrimack fans, connecting to alumni, staff, students,
parents and sporting event attendees
-Community involvement via sponsoring youth programs, supporting
student-athlete service projects and creating unique new ways to
serve our region
-Hospitality via access to VIP ticket packages, luxury suites,
unique special events and other ways to entertain clients, rewards
employees and generate new business
What Type Of Marketing Opportunities are Available?
A few sample programs include:
-Dasherboard advertising signs in Lawler Rink
-Radio commercials during game broadcasts on ESPN Radio 1400 and
merrimackathletics.com
-Signage in Volpe Arena, Warrior Field and other competition
venues
-In-ice corporate logos
-Marketing messaging in email communications, mailings and
publications including official game programs and schedule
cards
-Links on official Athletics website
-Marketing material distribution and sampling
-Sponsorship of promotional nights such as:
Giveaway
nights (t-shirts, hats, schedule magnets, etc.)
Youth nights
(free admission for Children and special activities)
Halftime/between period contests
Honorary
ball boy/girl program
Fan
Appreciation Night
Free Open
Skating Nights (following hockey games)
Merrimack Athletics strives to create custom opportunities to best
serve our corporate partners. New and innovate marketing ideas are
created for our partners and new ideas are welcomed and encouraged.
Contact Dean O'Keefe at 978-837-5238 for more information.









